WEWORK X BROOKFIELD

To support the revitalisation of historic Shell House, Brookfield set out to entice global co-working company WeWork to join its flagship Wynyard Place development. The goal was to position Shell House as a natural home for creatively minded professionals looking for more than just office space — a place rooted in community, agility, and forward thinking.
     A bespoke welcome pack was created to make a lasting first impression. Hand-cut and laminated techniques elevated a simple cardboard box into a refined presentation vessel. Functional, thoughtful, and visually distinct, the design echoed shared values of creativity and innovation, helping to build anticipation for what Shell House would soon represent.